Do This ONE Thing To Drive More Traffic To Your Website
In 2019 Google made some enhancements to its Search Engine. In short, they introduced BERT. BERT is an acronym for some very long and fancy technical words that I won’t bother you with. But BERT revolutionized the way people could type things out more...
Valentine’s Day in December? Lets discuss.
January is an exciting time of year with the calendar turning over and giving us a fresh start at new goals and opportunities… it kind of rings of the doldrums, with CC bills arriving from all the Holiday generosities, it cold, slushy, the trees are bare, ice...
11 Purpose-FULL Short Form Video Genres = 110 Video Topics (or more)
We currently live in a short-form video-dominated world. From Instagram Reels to TikTok, YouTube Shorts, Facebook Watch, Pinterest, and Spotify, short-form video is taking over. Short-form videos are videos that last between 30-60 seconds. And thank God for...
The History of Small Business Saturday
Small Business Saturday has transformed from a one-day event into a thriving tradition that keeps gaining momentum. Year after year, its roots grow deeper, with American Express revealing that consumers have poured over $120 billion into small businesses on...
How To Encourage and Boost Secondhand Holiday Gifting
It's the holidays and it's the gift-giving season. A lot of people are reluctant to give a used Christmas Gift. Some people are perfectly fine with it and will take it home, spruce it up put it in really nice packaging, and wrap it beautifully and, voila! A...
What is Cyber Monday: A Look at Its History and Milestones
Cyber Monday, the digital counterpart of Black Friday, has become a powerhouse in the world of e-commerce. Cyber Monday takes center stage on the Monday following the Thanksgiving weekend in the United States. In a manner similar to the doorbuster deals and...
The History and Importance of Black Friday
You've had your Thanksgiving feast and caught a bit of football, and now it's time to gear up for the late-night or early-morning shopping frenzy. It's the day you've been eagerly awaiting – Black Friday. As a resale business owner, you're getting ready to...
17 Ways To Keep Employee Vibes High at Your Resale Store
I was looking for some PSL Almond milk coffee creamer and Richard suggested we pop into this one grocery store that I don’t particularly care for. When we came out, he commented how sour-faced the staff all seemed to look. We did encounter two smiling, friendly...
How To Protect Your Resale or Consignment Shopify Website
A couple of shows ago I talked about navigating IG & FB/Meta as a Resale Business owner. Navigating Shopify is very similar. You are in a unique position being that you sell pre-owned items and you are operating your business sandwiched between the official...
Checklist for Response to Shopify for Copyright or Trademark Infringement
Checklist for Response to Shopify for Copyright or Trademark Infringement for a Resale Business ☐ Introduction: Start with a professional and courteous introduction to your response, addressing the issue of copyright or trademark infringement raised...
10 Ninja FB/ Meta & IG Account Tactics Every Resale Business Needs To Know & Do
1. Take control of your accounts. Make sure you as the owner of the business are the owner of your account and confirm your primary email associated with your account. If you submit for an account review you should receive an email confirmation and often...
Let’s Get Holiday Ready
At Monkeys In Hats, we practice what I call "Intentional Marketing." This is marketing that's done on purpose intentionally. This is in contrast to "Oh Crap Marketing," which is reactive marketing done when you realize, "Oh Crap, it's Black Friday in two weeks...